One. Introduction

  • Introduce the concept of digital products and the benefits of selling them

  • Overview of the e-book and its purpose

Two. Finding Your Niche

  • The Importance of Identifying a Niche

  • Techniques for Researching and Finding a Niche

    • List your interests and passions

    • Evaluate the market demand

    • Analyze the competition:

    • Consider your expertise

  • A 60+ List of Possible Niches

  • Worksheet: Niche brainstorming and evaluation

  • Worksheet: Finding Gaps in the Market

Three. Types of Digital Products

  • Printables

    • Super List of Printables

  • Templates

  • E-books

  • Courses

  • Logo & Branding Materials

  • Infographics

  • Website Banners

  • Email Newsletters

  • Posters

  • Presentations

  • Choosing the Right Product Type for Your Niche

  • Worksheet: Product type brainstorming and selection

Four. Building Your Brand

  • The significance of branding in the digital product world

  • Elements of a strong brand (logo, colors, fonts, etc.)

  • Worksheet: Branding brainstorming and development

  • Template: Create Your Own Branding Sheet in Canva

Five. Creating Cohesion Across Your Products

  • The role of consistency in product design and presentation

  • Tips for maintaining a cohesive brand across all products

  • Worksheet: Brand consistency checklist and evaluation

Six. Designing Your Digital Product

  • Best practices for creating visually appealing and functional digital products

  • Tools and resources for designing digital products

  • Worksheet: Design planning and review

  • Checklist: Before Going Live Printable

Seven. Setting Up Your Etsy Store

  • How to create an Etsy account and set up your store

  • Key components of a successful Etsy listing (title, description, tags, images, etc.)

  • Worksheet: Etsy listing creation and optimization

  • Template: Etsy Banner examples

Eight. Creating a High-Converting Listing

  • Tips for writing compelling product descriptions

  • Importance of high-quality product images and suggestions for creating them

  • Worksheet: Product description and image critique

  • Template: Product Images that Convert

Nine. Pricing Your Digital Products

  • Factors to consider when pricing digital products

  • Different pricing strategies and their pros and cons

  • Worksheet: Pricing strategy selection and calculations

  • Template: Cross-Sell, Up-Sell Canva Images

Ten. Setting Up Your Branded Website

  • Platform options for creating your branded website (e.g. Shopify, Squarespace, etc.)

  • Tips for designing and organizing your website

  • Worksheet: Website planning and design evaluation

Conclusion

  • Recap of the e-book's main points

  • Encouragement and next steps for the reader